Google Inc. (GOOG), has created the most popular to date search engine in the world, intends to become a leader in creating web sites. On Thursday, February 27th Google launched a new free service, which is the first step toward this ambitious goal, the Associated Press. The new service is aimed at the many web users who want an affordable and simple tool to share information with colleagues or classmates.
According to Dave Zhiruar (Dave Girouard), director of the division, ensuring the work of a new project, almost anyone with just a few mouse clicks can quickly and easily update the content of your website, where you can place a variety of materials, including pictures, calendars, . the popular website YouTube.
All sites created within the new service will be posted on Google's servers. Expanding the scope of its activities, Google uses tools to create Web sites, acquired with the purchase of California-based JotSpot in the past year.
While Microsoft Corp. (MSFT) persistently tried to buy Yahoo! Inc. (YHOO), to strengthen its position in the field of Web search and online advertising - the territory occupied by confident Google Inc. , That, in turn, is preparing an asymmetric response, although not as potentially dangerous to the core business of a competitor. Google offers private and corporate customers an alternative to Microsoft's SharePoint product. In contrast, the new Google service for the use of SharePoint is not free. Running alternative project took place just days before the start of large-scale conference in Seattle, dedicated to SharePoint.
However, the activities of Google to create Web applications potentially threaten the core business Microsoft Corp. - Sales of software. Microsoft is banking on the traditional market applications that are installed and used standalone on a PC. Google uses an alternative scheme, relying on the development and reliability of communication networks.
Over the past two years, Google programmers have created a series of effective online applications, including popular office programs for word processing, create calendars and schedules, spreadsheets,. Programs are based on servers Google, and the user gets access to them from anywhere via the Internet. As is the case with software for creating websites, office applications, in many cases free of charge and can entice users to use products of Microsoft, thereby reducing the revenues the software giant from Redmond.
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